1.
The Challenge
Traditional classroom behavior management had long relied on punitive systems — suspensions, referrals, disciplinary records — that documented what went wrong without offering a path forward. For a company formerly known as BehaviorFlip, the problem was twofold: the brand itself wasn't communicating the warmth and community at the heart of restorative practices, and the existing web app wasn't being used by the teachers it was built for. A tool that goes unused solves nothing.
1.
The Solution
We rebuilt Highfive from the ground up — brand first, then product. A new identity anchored by a hand logo reframed the platform's entire posture, from correction to connection. User testing revealed teachers were abandoning the web app in favor of nothing, so we pivoted to a mobile-first experience designed for the pace and pressure of a real classroom. A companion web dashboard gave administrators the behavioral insights they needed to act quickly and improve outcomes. The results followed: a 60% reduction in student suspensions, 1.5 million students served, and 850k hours saved by school administrators across 36 states.
Overview
Highfive is a behavior tracking and management tool that allows teachers to implement restorative practices within classrooms. Using the power of research and technology Highfive encourages well-being, inclusivity, and positive relationships within school communities.
Main takeaways
1. Reestablishing brand identity
2. Optimizing how teachers track behaviors
3. Creating new standards within classrooms
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Outcomes
60%
reduction in student suspensions
1.5m
students served
850k
hours saved by school administrators on discipline-related tasks
36
states served by Highfive
Want to learn more about the design process?
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